ASK 05 - “How can technology support the longevity of a product?” - Reima, Gina Tricot, Halti, Nudie Jeans

How can technology support the longevity of a product!? This is an episode about how data and technology have become a fundamental part of our work with design and clothes. We talk about the digital supply chain and how brands in the Nordic countries are preparing for a more transparent future.  In this episode we have made a digital connection to Mikko Linnaluoma from Reima, Rebecca Watkins from Gina Tricot, Sandya Lang from Nudie Jeans and Laura Roman from Halti.  This episode is funded by: Nordic Innovation & Industriens Fond. Developed in collaboration with Lifestyle & Design Cluster, Interior Cluster Sweden, Science Park Borås, +Lab, NFTA, Science Park Borås, Finnish Textile & Fashion, DI-Handel